You can never be fully prepared for when a crisis happens, but you can prepare for what you can control to communicate with customers, partners, suppliers and media.
There is a difference between an ‘issue’ and a ‘crisis’. Issues pop up frequently. They are circumstances or events which demand immediate attention and are typically remedied without gross impact to your reputation or bottom line.
A crisis can be characterized by:
Together - we can develop a step-by-step plan so that you can:
Contact me for an initial review of your preparedness plan, and we can discuss how to add to it, or create a new one.
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